Mentorship 1:1 For software engineers, indie Makers, start up founders
Turning Software Engineers into Full Stack Founders
For SaaS founders ready to stop building blind and get real customers.
Get direct access to my brain while building your business and learning marketing fundamentals that stick. From validation to growth, we'll make it happen.
Mentorship 1:1 For Early-Stage Founders for software engineers, indie Makers, start up founders that want to arn the core skills to turn their ideas into successful businesses.earn the core skills to turn their ideas into successful businesses.
Get direct access to my brain while building your business and learning marketing fundamentals that stick. From validation to growth, we'll make it happen.
Mentorship 1:1 For Early-Stage Founders for software engineers, indie Makers, start up founders that want to arn the core skills to turn their ideas into successful businesses.earn the core skills to turn their ideas into successful businesses.
Between a great idea and a thriving business lies a dark forest called marketing.
Every founder must cross it. Most wander blindly, hoping to find their way through. Few make it to the other side.
This mentorship is like having a fellow guide who knows this forest and show you the way.
Every founder must cross it. Most wander blindly, hoping to find their way through. Few make it to the other side.
This mentorship is like having a fellow guide who knows this forest and show you the way.
Does it sound like you?
❌ You feel overwhelmed by all the marketing advice out there, unsure what actually works
❌ You've been working on your project for months but still haven't gotten real market traction
❌ When you try marketing tactics, nothing seems to work like it does for others
❌ You're tired of learning through expensive trial and error - watching your time and money disappear
❌ Every step forward feels like a guess - you're never sure if you're moving in the right direction
❌ You've been working on your project for months but still haven't gotten real market traction
❌ When you try marketing tactics, nothing seems to work like it does for others
❌ You're tired of learning through expensive trial and error - watching your time and money disappear
❌ Every step forward feels like a guess - you're never sure if you're moving in the right direction
Imagine if you could...
✅ See clear patterns in marketing, knowing exactly what will work for your specific situation
✅ Launch with confidence, knowing you're building something people are eager to buy
✅ Create your own reliable marketing systems that consistently brings results
✅ Make confident decisions based on proven patterns and real market signals
✅ Move forward with clarity, knowing exactly what to do next
✅ Launch with confidence, knowing you're building something people are eager to buy
✅ Create your own reliable marketing systems that consistently brings results
✅ Make confident decisions based on proven patterns and real market signals
✅ Move forward with clarity, knowing exactly what to do next
Dear founder,
Let me ask you a simple question: why are you even building things?
Is it a hobby, just for fun?
Or do you have a bigger dream, deep inside?
If you are like me, it's the second one.
My dream, is Freedom.
Whether you code, or use no-code tools, or simply your creativity...
You have something special.
The ability to create something that a few people, somewhere in the world, are willing to pay for.
What you probably don't have though...
- The skill to know exactly what to build
- The skill to reach these few people willing to pay you
- The skill to articulate your message in a way that makes your product a no brainer for them.
When you have all of these, It's a ticket to freedom.
The freedom to live life on your own terms, doing things you love, spending time with family and friends, working on what excites you.
But it's not that simple.
The internet has become an overcrowded place.
- Everything (seems) to have been built already
- Every problem (appears) to have been solved.
To make anything work, get your first signups or paid customers you have to be really sharp, or extremelly lucky.
Sometimes it (can) feel hopeless...
I personally don't have your ability to create cool things, but I have all the rest and I would like to teach you.
I'm not talking here about a magic formula, "hey click on the CTA below and all your ventures will be successful".
No I'm talking about helping you to acquire a lifetime skill.
Understand why people buy.
I'm talking about helping you becoming...
A marketer.
Yes, you read me right, a marketer, more preciselly, a "technical marketer".
You probably think: "Steph, what are you talking about, I'm a dev, I'm an entrepreneur, I'm not a marketer"
Hear me out.
Changing your mindset and being marketer first and maker second will be the best gift you will ever give yourself.
Think about it, you see all the content out there, you see all the cursors, bolts, no-code/ai whatever video.
ANYONE CAN BUILD ANYTHING.
Or at least building it far enough for it to pay for hiring good devs.
So what does that mean?
It means, the hardest part now, is to know what to build and to know how to market it.
If you only know how to build a product, you are a developer.
If you only know how to market a product, you are a marketer
If you know how to find the right product, build the marketing around it, launch and build it fast, you are a superstar.
You are a Technical Marketer
---
I'm actually the quiete opposite of a maker, I always care only about marketing, ne
Whatever your product or idea is, you find established competitors. Products that seem impossible to compete with.
So what do you do?
You look for shortcuts. You binge watch YouTube hoping for a magic formula. (probably where you found me)
You follow the "gurus" promising overnight success. You try every growth hack and marketing tactic you can find.
But deep down, you know better.
You know that real success doesn't come from tricks or hacks...
It comes from understanding.
From knowing why things work, not just what to do.
The truth is, building something great isn't the hard part. You can do that.
The hard part is:
1. Making sure you're building something people actually want.
2. Create a message that resonates with your customer
3. Deliver that message at the right place, at the right timing
Without nailing this 3 pieces down, there is no chance of success.
And believe me, you won't get these 3 pieces just by repplicating overused growth hack you found on Reddit.
Or maybe, it'll work once or twice, if you are lucky.
But how do you make that as a system?
How do you make sure to make it as a core part of your approach, to repeat this process again and again?
How can you never waste your time on the wrong idea again?
How can you test many hypothesis at the same time and only push on what works?
How can you use your logic skills to troubleshoot your marketing initiative?
Let me tell you:
The best thing you can do for yourself, is becoming...
A Marketer.
Wait, I see the look on your face, don't freak out 🙂
No, I'm not talking about becoming one of those "growth hackers" or "marketing gurus" you see on social media.
I'm talking about understanding the fundamental patterns that make people buy. About learning to read markets like you read code. About turning marketing from a black box into a systematic process.
Think about it:
You already have an analytical mind
You know how to solve complex problems
You understand patterns and systems
These are exactly the skills you need to master marketing. Not the fluffy, buzzword-filled marketing you see online. But the real, fundamental understanding of what makes products succeed or fail.
This is where most technical founders get stuck...
How can you
And that's no your fault
Learning how to fish,
This is why I decided to create a mentoring program, I want to go deep with founders that really want to make it.
I want you to become a marketer
You see, I've never built a product myself.
This is where most founders get stuck. They build in isolation, hoping customers will somehow find them. They follow outdated playbooks that worked for others years ago. They waste months, sometimes years, moving in the wrong direction.
My guess: freedom.
I know because we are in the journey. We want to build a life that fits to our need, on our own terms.
Every founder dreams of freedom - the ability to build something meaningful that truly works. But between that dream and reality lies a crucial gap: understanding how to create something people actually want to buy, and then getting those first crucial customers.
This mentorship is about bridging that gap. Together, we'll take you from wherever you are - whether that's just an idea or already some validation - to a real business with paying customers. Step by step, week by week, we'll build the foundation for your freedom.
What This Really Means
The journey from idea to successful business isn't linear. Whether you're building software, physical products, or services, the fundamental challenge remains the same: creating something people want and getting them to pay for it.
This isn't about following templates or "proven formulas." It's about developing a deep understanding of how markets work, how people make buying decisions, and how to build systems that consistently bring in customers.
The Journey We'll Take
We start wherever you are. If you're at the idea stage, we focus on validation - not through surveys or interviews, but through real market signals. If you've already got validation, we work on getting those crucial first customers. If you have customers, we build systems to bring in more consistently.
Each week, we meet to move your business forward. Think of these as working sessions where we tackle real challenges, design real solutions, and create real progress. Between sessions, you have direct access to me when you need quick feedback or face unexpected obstacles.
How This Transforms Your Journey
Over our time together, you'll develop more than just marketing knowledge. You'll gain the confidence that comes from truly understanding your market. You'll learn to spot opportunities others miss. Most importantly, you'll build something that actually works.
Week by week, you'll see your business take shape. Ideas become plans. Plans become actions. Actions become customers. And customers become the foundation of your freedom.
Beyond Just Marketing
While we focus on getting customers and growing your business, this mentorship touches everything that makes a business work. We look at your product, your positioning, your systems, your pricing - everything that affects your success.
Because real freedom doesn't come from just making sales. It comes from building something sustainable. Something that works even when you're not pushing every lever yourself. Something that gives you both financial success and the time to enjoy it.
For Founders Ready To Act
This works best if you're:
The specific industry doesn't matter. What matters is your commitment to creating something people actually want and your willingness to learn what makes that happen.
Let's Talk
If you're ready to turn your idea into a real business with real customers, send me an email. Tell me what you're building and where you want to go. If it feels like a good fit, we'll talk about working together.
Let me ask you a simple question: why are you even building things?
Is it a hobby, just for fun?
Or do you have a bigger dream, deep inside?
If you are like me, it's the second one.
My dream, is Freedom.
Whether you code, or use no-code tools, or simply your creativity...
You have something special.
The ability to create something that a few people, somewhere in the world, are willing to pay for.
What you probably don't have though...
- The skill to know exactly what to build
- The skill to reach these few people willing to pay you
- The skill to articulate your message in a way that makes your product a no brainer for them.
When you have all of these, It's a ticket to freedom.
The freedom to live life on your own terms, doing things you love, spending time with family and friends, working on what excites you.
But it's not that simple.
The internet has become an overcrowded place.
- Everything (seems) to have been built already
- Every problem (appears) to have been solved.
To make anything work, get your first signups or paid customers you have to be really sharp, or extremelly lucky.
Sometimes it (can) feel hopeless...
I personally don't have your ability to create cool things, but I have all the rest and I would like to teach you.
I'm not talking here about a magic formula, "hey click on the CTA below and all your ventures will be successful".
No I'm talking about helping you to acquire a lifetime skill.
Understand why people buy.
I'm talking about helping you becoming...
A marketer.
Yes, you read me right, a marketer, more preciselly, a "technical marketer".
You probably think: "Steph, what are you talking about, I'm a dev, I'm an entrepreneur, I'm not a marketer"
Hear me out.
Changing your mindset and being marketer first and maker second will be the best gift you will ever give yourself.
Think about it, you see all the content out there, you see all the cursors, bolts, no-code/ai whatever video.
ANYONE CAN BUILD ANYTHING.
Or at least building it far enough for it to pay for hiring good devs.
So what does that mean?
It means, the hardest part now, is to know what to build and to know how to market it.
If you only know how to build a product, you are a developer.
If you only know how to market a product, you are a marketer
If you know how to find the right product, build the marketing around it, launch and build it fast, you are a superstar.
You are a Technical Marketer
---
I'm actually the quiete opposite of a maker, I always care only about marketing, ne
Whatever your product or idea is, you find established competitors. Products that seem impossible to compete with.
So what do you do?
You look for shortcuts. You binge watch YouTube hoping for a magic formula. (probably where you found me)
You follow the "gurus" promising overnight success. You try every growth hack and marketing tactic you can find.
But deep down, you know better.
You know that real success doesn't come from tricks or hacks...
It comes from understanding.
From knowing why things work, not just what to do.
The truth is, building something great isn't the hard part. You can do that.
The hard part is:
1. Making sure you're building something people actually want.
2. Create a message that resonates with your customer
3. Deliver that message at the right place, at the right timing
Without nailing this 3 pieces down, there is no chance of success.
And believe me, you won't get these 3 pieces just by repplicating overused growth hack you found on Reddit.
Or maybe, it'll work once or twice, if you are lucky.
But how do you make that as a system?
How do you make sure to make it as a core part of your approach, to repeat this process again and again?
How can you never waste your time on the wrong idea again?
How can you test many hypothesis at the same time and only push on what works?
How can you use your logic skills to troubleshoot your marketing initiative?
Let me tell you:
The best thing you can do for yourself, is becoming...
A Marketer.
Wait, I see the look on your face, don't freak out 🙂
No, I'm not talking about becoming one of those "growth hackers" or "marketing gurus" you see on social media.
I'm talking about understanding the fundamental patterns that make people buy. About learning to read markets like you read code. About turning marketing from a black box into a systematic process.
Think about it:
You already have an analytical mind
You know how to solve complex problems
You understand patterns and systems
These are exactly the skills you need to master marketing. Not the fluffy, buzzword-filled marketing you see online. But the real, fundamental understanding of what makes products succeed or fail.
This is where most technical founders get stuck...
How can you
And that's no your fault
Learning how to fish,
This is why I decided to create a mentoring program, I want to go deep with founders that really want to make it.
I want you to become a marketer
You see, I've never built a product myself.
This is where most founders get stuck. They build in isolation, hoping customers will somehow find them. They follow outdated playbooks that worked for others years ago. They waste months, sometimes years, moving in the wrong direction.
My guess: freedom.
I know because we are in the journey. We want to build a life that fits to our need, on our own terms.
Every founder dreams of freedom - the ability to build something meaningful that truly works. But between that dream and reality lies a crucial gap: understanding how to create something people actually want to buy, and then getting those first crucial customers.
This mentorship is about bridging that gap. Together, we'll take you from wherever you are - whether that's just an idea or already some validation - to a real business with paying customers. Step by step, week by week, we'll build the foundation for your freedom.
What This Really Means
The journey from idea to successful business isn't linear. Whether you're building software, physical products, or services, the fundamental challenge remains the same: creating something people want and getting them to pay for it.
This isn't about following templates or "proven formulas." It's about developing a deep understanding of how markets work, how people make buying decisions, and how to build systems that consistently bring in customers.
The Journey We'll Take
We start wherever you are. If you're at the idea stage, we focus on validation - not through surveys or interviews, but through real market signals. If you've already got validation, we work on getting those crucial first customers. If you have customers, we build systems to bring in more consistently.
Each week, we meet to move your business forward. Think of these as working sessions where we tackle real challenges, design real solutions, and create real progress. Between sessions, you have direct access to me when you need quick feedback or face unexpected obstacles.
How This Transforms Your Journey
Over our time together, you'll develop more than just marketing knowledge. You'll gain the confidence that comes from truly understanding your market. You'll learn to spot opportunities others miss. Most importantly, you'll build something that actually works.
Week by week, you'll see your business take shape. Ideas become plans. Plans become actions. Actions become customers. And customers become the foundation of your freedom.
Beyond Just Marketing
While we focus on getting customers and growing your business, this mentorship touches everything that makes a business work. We look at your product, your positioning, your systems, your pricing - everything that affects your success.
Because real freedom doesn't come from just making sales. It comes from building something sustainable. Something that works even when you're not pushing every lever yourself. Something that gives you both financial success and the time to enjoy it.
For Founders Ready To Act
This works best if you're:
- Building something you truly believe in
- Ready to test and adjust your assumptions
- Willing to do the work to understand your market deeply
- Committed to turning your idea into reality
The specific industry doesn't matter. What matters is your commitment to creating something people actually want and your willingness to learn what makes that happen.
Let's Talk
If you're ready to turn your idea into a real business with real customers, send me an email. Tell me what you're building and where you want to go. If it feels like a good fit, we'll talk about working together.
Understand Your Goals
Validate your positioning and your messaging
Define what you want from the quiz funnel.
Learn moreBuild the Landing Page
Validate your positioning and your messaging
Design an attractive entry point.
Learn moreDevelop the Quiz
Validate your positioning and your messaging
Crafting questions that resonate with your customers.
Learn moreDevelop Result-Based Pages
Validate your positioning and your messaging
With focused email marketing sequences.
Learn moreImplement Ads (with a twist)
Validate your positioning and your messaging
That learn and improve from quiz answers.
Learn moreAnalyze and Refine
Validate your positioning and your messaging
ake improvements based on insights.
Learn moreHow we can work together
Every business is unique, and so are its needs
Depending on your specific challenges and the help you're looking for, I've outlined three straightforward ways to support you:
Depending on your specific challenges and the help you're looking for, I've outlined three straightforward ways to support you:
1. Audit - Fast Track Insight
What You Get:
A laser-focused, one-day session to pinpoint your business's marketing obstacles.
My experienced eyes on your business, analyzing every nook and cranny to unearth hidden challenges and opportunities.
A comprehensive deliverable: A document or visual representation that encapsulates the insights, solutions, and a roadmap tailored to your business needs.
Potential tools, resources, and actionable steps to bridge the gap between your current state and desired results.
The Program Includes:
- Deep Dive Assessment: Initial call to understand your business and its challenges.
- Intensive Brainstorming: Harnessing my expertise to craft solutions tailored to you.
- Custom Action Plan: A step-by-step guide for you or your team to implement.
- Recommendations & Tools: The best tools in the market that align with your strategy.
Investment:
From €2K One-off - Waiting list
What You Get:
A laser-focused, one-day session to pinpoint your business's marketing obstacles.
My experienced eyes on your business, analyzing every nook and cranny to unearth hidden challenges and opportunities.
A comprehensive deliverable: A document or visual representation that encapsulates the insights, solutions, and a roadmap tailored to your business needs.
Potential tools, resources, and actionable steps to bridge the gap between your current state and desired results.
The Program Includes:
- Deep Dive Assessment: Initial call to understand your business and its challenges.
- Intensive Brainstorming: Harnessing my expertise to craft solutions tailored to you.
- Custom Action Plan: A step-by-step guide for you or your team to implement.
- Recommendations & Tools: The best tools in the market that align with your strategy.
Investment:
From €2K One-off - Waiting list
2. Advisory
What You Get:
Me by your side, every step of the way. Think of me as your go-to marketing strategist, always available to guide, advise, and optimize.
Weekly sessions to ensure you're on the right track and to adjust strategies as needed.
A boost in confidence, knowing you're making informed decisions, backed by expert advice.
The Program Includes:
- Unlimited 1:1 Access: Reach out via Slack, email, phone whenever you need.
- Weekly Strategy Calls: To ensure constant alignment and progress.
- Visual Representations: Making complex concepts digestible and actionable.
- Tailored KPI Dashboard: Real-time insights to gauge your marketing success.
- Access to My Network: Vetted marketing experts ready to provide added value.
Investment:
From €2K/Month - Waiting list
What You Get:
Me by your side, every step of the way. Think of me as your go-to marketing strategist, always available to guide, advise, and optimize.
Weekly sessions to ensure you're on the right track and to adjust strategies as needed.
A boost in confidence, knowing you're making informed decisions, backed by expert advice.
The Program Includes:
- Unlimited 1:1 Access: Reach out via Slack, email, phone whenever you need.
- Weekly Strategy Calls: To ensure constant alignment and progress.
- Visual Representations: Making complex concepts digestible and actionable.
- Tailored KPI Dashboard: Real-time insights to gauge your marketing success.
- Access to My Network: Vetted marketing experts ready to provide added value.
Investment:
From €2K/Month - Waiting list
3. Done For You - I handle everything
What You Get:
I step into your business, taking charge of the marketing helm.
A seamless experience: from crafting strategies to overseeing implementation, I've got you covered.
Peace of mind, knowing that a seasoned expert is orchestrating your marketing symphony.
The Program Includes:
- Hands-On Management: Whether finding the right people or doing it myself, I ensure excellence in execution.
- Ongoing Communication: Regular updates and scheduled calls to keep you in the loop.
- Full Access to My Resources: Every tool, strategy, and contact in my arsenal is at your disposal.
- Business Overseeing: Holistic management, ensuring every marketing component is in harmony.
- Custom Growth Roadmap: A plan tailored to your business, setting you up for sustainable success.
Investment:
From €5K/Month - Waiting list
What You Get:
I step into your business, taking charge of the marketing helm.
A seamless experience: from crafting strategies to overseeing implementation, I've got you covered.
Peace of mind, knowing that a seasoned expert is orchestrating your marketing symphony.
The Program Includes:
- Hands-On Management: Whether finding the right people or doing it myself, I ensure excellence in execution.
- Ongoing Communication: Regular updates and scheduled calls to keep you in the loop.
- Full Access to My Resources: Every tool, strategy, and contact in my arsenal is at your disposal.
- Business Overseeing: Holistic management, ensuring every marketing component is in harmony.
- Custom Growth Roadmap: A plan tailored to your business, setting you up for sustainable success.
Investment:
From €5K/Month - Waiting list
100% money back garantee
If we're not a good fit, I don't want your money. If you're unsatisfied for any reason after the first 30 days, I'll refund my entire fee in full. After that, there are no refunds under any circumstances.
I'm currently only offering One-Off Strategy call
To Keep the quality of the work with my current client I recently decided to close the application for any long term program.
However, I would be happy to help you in a one-off call
However, I would be happy to help you in a one-off call
Schedule an intro call
Complete the form below and I'll get back to you in the next 24h.
Please let me know about your business, your current challenge and how you think I can help you?
Please let me know about your business, your current challenge and how you think I can help you?